Click Patrol protects advertisers ads from invalid engagement, such as bots (e.g., AWS), scrapers (e.g., Semrush), and other invalid traffic.
Up to 21% non-human traffic worldwide – defends Click Patrol
This means that 1 in 5 clicks PPC ads are invalid and will not convert. Because those clicks will come from competitors, bot traffic, proxy/VPN traffic, and other invalid channels.
So, I settled up in Enveseur’s websites and here are the results. Spoiler: find at the end my conclusions.
Period: from 30th July 2024 to 6th August 2024
Bots: 7%
Proxy Users: 16%
VPN Users: 8%
Crawlers: 0%
Conclusions: usually campaigns which have high suspicious clicks are: display ads, standard shopping ads and search ads.
Subscription prices: on this occasion I chose 75.000 clicks per month for 191,00€ but there is annual subscription with up to 17% off.
Conclusions: for example PMax campaigns has one of the lowest suspicious clicks due to I believe that smart bidding gives low punctuation to bots and dedicate more efforts to bid on real value customers.
On the other hand, standard shopping campaigns have an average between 15%-4% in % of suspicious clicks now at the first week of using ClickPatrol.
Use this link to sign up and enjoy this Software which it will boost your Google Ads account: https://clickpatrol.com/?protectid=5cjoT